Strategic Regional Product Marketing Leader

1 day ago


Shenzhen, Guangdong, China Synaptics Inc. Full time

About the Role

Synaptics is seeking a seasoned Regional Product Marketing Manager to drive business growth and expansion in the APAC region.

Key Responsibilities

  • Identify and develop new business opportunities in the SoC, MPU and AI MCU markets
  • Build and maintain strong relationships with key customers, ODMs, partners and industry stakeholders
  • Collaborate with local sales, FAE, product marketing and engineering teams to align business strategies with product development goals
  • Analyze market trends, competitive landscape and customer needs to inform strategic decision-making
  • Drive the regional go-to-market strategy for new product launches and expansions
  • Travel frequently to meet with clients, attend industry events and support regional sales efforts

Requirements

  • 5+ years of experience in SoC or MPU marketing, sales or business development
  • Proven track record of driving business growth and developing strategic partnerships
  • Fluency in English and Mandarin required
  • Bachelor's degree in Electrical Engineering, Computer Science or related field


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