Local Marketing Manager

2 months ago


Guangzhou, China Abbott Full time

工作内容:

负责区域内各项活动执行落地,动销方案推动,资源调配项目跟进,配合完成区域内销售指标及动销指标达成;

制定市场发展营销策略、市场定位及发展目标,确保在推广周期内,审核并组织策划方案和推广计划; 与销售部密切配合,确保所有的推广资料,符合产品定位,传递最新的产品信息

大区动销类费用使用及管控,核心经销商对接,区域内经销商及核心连锁数据分析及结果管控,网点管理及渠道分销管控;

市场情报管理:关注、搜集行业市场情报,整理过滤后进行反应或反馈;

跨部门沟通:通过与市场总部、销售部、商务部、财务部、合规部、传媒部等部门

密切合作,保证区域市场各项工作顺利进行。

要求: 良好的沟通技能和团队合作精神,具有工作激情; 对于品牌的开发计划和执行有较强的独立工作能力 统招大专或以上学历,医学、药学或相关专业优先

负责区域:

长江以南的南大区

负责产品:

杜密克、得舒特、得每通、力平之、高特灵

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