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Strategic Account Manager
2 months ago
About the Role
The Coca-Cola Company is seeking a seasoned professional to lead our sales and customer account management activities for Walmart and Clubs customers. As a strategic and proactive leader, you will be responsible for creating enduring relationships and promoting growth through effective sales planning and customer service.
Key Responsibilities
- Develop and execute account development plans to retain and expand current customer relationships.
- Identify customer business requirements and suggest appropriate products, services, and solutions.
- Develop short to long-term sales plans and prepare strategies to protect, grow, and diversify relationships with targeted customers.
- Ensure best-in-class execution with customers to build industry reputation.
- Develop a strategic roadmap of collaboration and bring it to life through networked partnerships with Marketing, Supply Chain, and Finance.
- Analyze large data sets to distill actionable insights from data and convey findings to internal and external stakeholders.
- Execute the investment plan against identified strategic imperatives with financial analysis, breakeven, and ROI estimations.
- Lead key channel-specific shopper/customer insight development to build a strong insights and analytics base for channel planning and execution.
Requirements and Qualifications
- Bachelor's degree or above in marketing, Business Administration, or related field.
- 10+ years of experience in the consumer goods industry and sales/marketing, proven record of key account management.
- Demonstrated ability to identify customer business requirements and suggest appropriate products, services, and solutions.
- Experience in developing short to long-term sales plans and preparing strategies to protect, grow, and diversify relationships with targeted customers.
- Proven ability to design and implement toolkits (POS visibility, media, bespoke marketing programs) to drive heightened incidence with partners.
- Experience in executing investment plans against identified strategic imperatives with financial analysis, breakeven, and ROI estimations.
- Experience in leading key channel-specific shopper/customer insight development to build a strong insights and analytics base for channel planning and execution.
About Us
- Iconic and Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world.
- Expansive and Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.
