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Innovation Brand Director

1 month ago

Shanghai, Shanghai, China Diageo Full time

The role of Innovation Brand Director - Luxury Scotch APAC is a critical position within the Diageo organization, responsible for driving the development and commercialization of luxury Scotch whisky brands in the Asia-Pacific region.

As an experienced leader in brand management, you will be tasked with developing and implementing strategic plans to grow market share and increase revenue for Johnnie Walker and other premium Scotch brands.

This includes leading cross-functional teams to create innovative marketing campaigns, managing budgets and resources, and collaborating with global stakeholders to ensure alignment with overall business objectives.

The ideal candidate will have a proven track record of success in brand management, preferably in the spirits industry, with expertise in consumer insights, marketing strategy, and project management.

A bachelor's degree in business, marketing, or a related field is required, along with 3+ years of experience in a similar role. The salary range for this position is estimated to be between $120,000 and $180,000 per annum, depending on qualifications and experience.

If you are a motivated and results-driven professional looking for a challenging opportunity to drive growth and innovation in the luxury Scotch whisky market, we encourage you to apply for this exciting role.