Senior Regional Sales Operation Manager

4 months ago

Guangzhou, China Ferrero Full time
Job Location:

Guangzhou

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

Main Responsibilities:

1. Route to Market

  • Ensure relevant Route to Market strategies are correctly implemented in the assigned region, collaborating closely with Sales Managers.

2. Distributor Management

  • Enhance and monitor distributor management process through standardized monthly scorecard & distributor ranking;
  • Monitor distributor stock management and minimize the risk of returned products in the assigned region;
  • Improve distributor service level and support distributors to get service rebate.

3. Sales Force Effectiveness Management

  • Headcount planning implementation and regular review;
  • Manage merchandisers via third party agency to support in-store execution;
  • Manage overhead cost in the assigned region.

4. Business Intelligence

  • Support Sales Manager to track business performance through data analysis, as well as to identify and investigate regional market trends according to business strategy;
  • Provide business data validation and management, ensure data compliance and timely update;
  • Sales target allocation and performance tracking, sales incentives process management;
  • Sales Data Systems management;
  • Monitor project implementation in region, resource deployment and overall coordination to ensure projects are well managed on schedule and on budget.

5. Team Management

  • Permanent coaching and individual evaluation and development of the professional knowledge and skills of every team member, lead their performance evaluation process;
  • Build team’s talent pipeline.
About the Role:

The main purpose of the role is to support National Sales Operation Manager to ensure an effective and efficient management of sales force and distributors in the South region, in line with company standards. The role must as well support Regional Sales Manager in the assigned region to track business performance and achieve business target.

Who we are looking for:
  • Relevant Field Sales and Sales Operation working experience in international FMCG companies;
  • Strong sales expertise and knowledge of FMCG business (logistics, merchandising process, distributor management). Strong analytical skills and excellent strategic thinking;
  • Strong leadership skills, project management, communication and cross-department coordination skills.
How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 

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